Why Entrepreneurs Fail

In my 25 + years working with professionals in Business Development, universally I've discovered that they have learned to think like entrepreneurs. This is what has allowed them to rise to the top of their profession. Each would tell you that along the way they have learned how to think differently.

True entrepreneurs struggle with their business opportunities for a variety of reasons. Among the most obvious are a lack of capital, lack of understanding about marketing, and personnel issues. However, from my own entrepreneurial experience and knowledge of others, there are three major reasons individuals fail in entrepreneurial ventures.

They tie the success of their business with their own self worth.
They neglect to set realistic goals and plans for themselves and their business.
They are not prepared to pay the price of success.

True entrepreneurs with the right thinking prevail over a period of time. They have learned to understand the axiom Roles, Goals, and Tolls.

Roles
Successful entrepreneurs, in contrast to those who struggle, have learned to separate their roles in life from their self worth or self-identity. They understand that role performance or failure with their own venture is not a judgment of them as an individual. People who tend to equate their self-worth to their composite role identity are inherently risk-adverse and look to maintain the status quo. Being able to differentiate these two identities allows them to be risk prone vs. risk adverse, a key ingredient to success as an entrepreneur. Individuals who have risked failure, experienced it, and learned from it, have not only learned how to differentiate their role identity from their self-identity, they have learned the lessons of risking and failing. They understand that early failure in ventures is a natural part of successful startups. They are able to embrace those experiences, learn from them quickly and move on. This is critical to success as an entrepreneur. They must be willing to face and deal with early failures in order to prevail over time.

Goals
Even though much is said and written about goals and plans being necessary for success as an entrepreneur, few people learn the mechanics of successful goal setting and planning. It's not the plan but the planning that is important, and the goal setting process allows them to develop the confidence to take risks and fail. Successful entrepreneurs are not only goal driven and goal oriented; they have learned to execute the process of strategic and tactical goal setting and planning. Visualizing goals, writing them down and putting together a detailed plan for achievement provides the confidence and motivation to prevail. More than just business or operational plans, they have goals and plans for all the important roles in their life. They have learned early that if they aren't working their own plan they are probably part of someone else's goals or plans. They chart their own destiny, embrace risk-taking leadership positions, make adjustments as required and prevail over a course of time.






Tolls
Finally, entrepreneurs understand that there is a toll to pay. To be successful in any role in life you must be prepared to pay full price one time. There are really no overnight successes as an entrepreneur. In fact, I've heard it said that overnight success generally takes 15-20 years. One of the early tolls that entrepreneurs are quite often forced to face is the "re-making" of themselves that can include growing beyond their current circle of contacts. Since most people tend to stay within their own psychological comfort zone, they begin to lose identity with the risk taker. They are comfortable with the type of person who is more like them. Quite often the entrepreneur moves on to a different circle of associates who understand the journey. Stepping out, being your own person and venturing into the risk prone unknown is lonely by itself. Consequently, there can be a newfound stress in old relationships. It's been said before that pioneers get shot in the front and the back, and only through a process of differentiating role performance from self-worth, being risk prone, prevailing through adversity, sticking to your goals, and adjusting your plans will you be prepared to pay the daily toll.


An entrepreneur has much to learn in order to be successful, including the day-to-day mechanics of running a business, producing products, delivering services, making money and dealing with people. The biggest challenge of all is developing an understanding of themselves. They come to grips with what they want and what motivates them; this sustains their willingness to prevail over the long term against adversity. Successful entrepreneurs have learned to transform their thinking, allowing them to prevail where others fail along the way.


Bill Scheessele is the President, Founder and CEO of Mastering Business Development, Inc., a 25-year Business Development consulting and training company. MBDi consults with firms in the energy, nuclear, engineering, pharmaceutical, IT, and other highly technical service industries helping them build proactive Business Development teams. He can be reached at 704.553.0000 or info@mbdi.com.

5 Ways to Incorporate Network Marketing with Your Home-Based Business Opportunity

Many people are looking for a new business opportunity to make money at home. The Internet has made it possible to market products and services all over the world. This has created a huge potential for individuals to be involved in their own home business.

Some people work at home for themselves, providing services to others, or selling their own exclusive products. There are business opportunities in MLM, and network marketing that allow a person to earn money while selling for someone else. Either way, it depends on the ambition and dedication of the person involved. Any business can become a success with hard work and a product that is easy to sell.

Finding a Business Opportunity

Network marketing is about selling and dispersal. You want to get your product known to prospective customers and have it distributed so that it creates more sales for you. By investing a small sum of money, you can begin to make money and work from home selling your own products or products for another company.

Promote Your Business

The first and best form of advertising and marketing is word of mouth. Whenever a person finds a new product, or a new store, new doctor, or a new restaurant, they tell everyone they know about it. This stirs up interest and encourages people to try something new. If you have a product or service to sell, the ones who use it will become your best form of advertisement. Many businesses depend on this positive form of network marketing.

Secondly, to make your product known to more people, try printing business cards to hand out everywhere you go. When you go to the grocery store, church, school meetings or other everyday places, hand your cards out with a friendly smile. This will spread your name and increase your business opportunity.





Thirdly, you can promote your products through your own website or by emailing people from related websites. The Internet is also useful for marketing by submitting articles related to your products to other websites.

Fourthly, another effective network marketing tool is a send-out card. These keep you in touch with your clients and customers by using a more personal approach. Sending an email is easy and cheap but it does not seem as personal as a card addressed to them

Fifthly, network marketing is not just about making a one-time sale. You need to generate new sales and keep your customers coming back for repeat business. A business opportunity that enables you to add products or sell multiple products to your previous customers will give you a solid foundation for building a steady yearly income.

Following up on your customers will build a relationship that will develop confidence in your home business. By thanking your customers for their business and staying in touch, you show them how valuable their business is to you.

Build Your Home Business

The success of your home business will depend on your dedication and hard work. You don't have to start out with a lot of overhead expenses and huge facilities. By investing a few hours a week, you can slowly build your business and not be overwhelmed by debt. Start working today to build up your home business and enjoy fulfillment and financial security.

What Is a Viral Blog System and Why You Need One

Can you imagine how powerful a viral blog system is and why you need one now? Have you ever been first at anything? Have you ever wondered how peoples content ranks first in the search engines? Search Engine Optimization is a key strategy that internet marketers use when writing content online for their personal blog to get it to rank on the first page of Google, Yahoo and Bing. A viral blog system will also give you leverage that you need to rank through long-tail keywords if you tag your post correctly without having to do many of the extra required steps needed to rank in the search engines.

Why You Need to Have a Viral Blog System: Now

The authority of using a viral blog system is so beneficial that not only will you begin to see your content ranking under your viral blog URL, but as you post the same content on your personal blog and link it to your blog system you will begin to rank in two or more spots on the first page of the search engines under your keyword. It's that powerful. I think its a must have if you want to dominate the search engines with your content as king or queen to bring exposure to who you are and what you represent on the web.

It doesn't matter what kind of service you offer or field you're in, blog about it on your new system you will rule the search engines and position yourself as an expert in your field and an expert in the field of internet marketing or affiliate marketing. People will want to hear what you have to say because of your rank in the search engines as you establish credibility. It is better to teach someone how to fish as oppose to giving them the fish any day. There are people who need what you have to offer. They have been waiting to hear your stories and ideas. Your test is a testimony to someone else so share it with the world. The key is staying consistent in posting. If you write about something you love about it shouldn't be difficult. Most people get hung up on how to optimize your content for the search engines to pick it up. That's why we blog anyway right?

You can learn how to leverage the internet with a viral blog system and be a leader to people who have waiting for what you have to offer.

Best Regards,

Leah R. Evans

How to Blog Tips

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